Corrugated Boxes: Definition and Applications in Marketing

16/09/2024

What are Corrugated Boxes?

Corrugated boxes are packaging container made from corrugated cardboard, consisting of three layers: two flat outer layers and a corrugated inner layer. This structure provides excellent shock absorption and strength, ensuring that products are well-protected during shipping and storage. Due to their durability and lightweight nature, these boxes are a popular choice across various industries and applications.

Often printed and finished with coatings, a corrugated box offers a polished surface that enhances both aesthetics and brand value. This kind of paper packaging not only meets the necessary standards for product protection but also plays a critical role in promoting a company’s brand image and messaging.

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Corrugated Boxes: Definition and Applications in Marketing
Thanks to their convenience and cost-effectiveness, corrugated boxes make it easier to transport goods, fueling the growth of the retail and e-commerce industries.

Key Features of Corrugated Boxes at Newlifepack

  • Durable Material: Corrugated boxes are made from high-quality cardboard, reinforced by a corrugated structure that provides strength and superior product protection. They can also be enhanced with additional coatings, such as couche paper, ivory paper, or art paper, to improve aesthetics.
  • Flexible Design: Corrugated boxes can be customized in various shapes and sizes to suit the specific needs of products and marketing strategies. Popular formats include shoes boxes, drawer boxes, pizza boxes, and so on.
  • Advanced Printing Technology: Using modern offset printing techniques, they meet international standards, delivering accurate and vivid color reproduction. This ensures high-quality, long-lasting graphics on the packaging.
  • Diverse Surface Effects: They can be finished with a range of surface effects, such as: Lamination, Foil Stamping, Embossing, 3D Embossing, Textured Embossing, Refraction Embossing, UV Coating, Metalized Film Laminating, Die Cutting and various special effects.
  • Effective Protection Features: With their multi-layer structure, these boxes provide reliable protection against impacts, dust, and environmental factors. This makes them particularly useful for shipping fragile items or products requiring extra care, such as electronics, cosmetics, and glass containers.
Corrugated Boxes: Definition and Applications in Marketing
Corrugated boxes are one of humanity’s greatest inventions, as they not only provide a practical packaging solution but also revolutionized the way goods are transported, stored, and distributed worldwide.

Applications of Corrugated Boxes in Marketing

Corrugated boxes are not just a cost-effective packaging option; they also serve multiple valuable purposes in marketing. Here are some key uses of corrugated boxes in the marketing industry:

  • Promotional Gift Packaging: Corrugated boxes are commonly used to package promotional gifts and product samples during marketing campaigns. Their low cost and protective features allow businesses to offer appealing gifts without significantly increasing their budget.
  • Corporate Gift Boxes: Corrugated boxes are an excellent choice for packaging corporate gifts for holidays, anniversaries, or customer appreciation events. With customizable designs, they create a memorable impression and elevate brand value in a cost-effective way.
  • Packaging for Promotional Products: During sales events, corrugated boxes are used to package promotional products and special offers. These boxes protect the products while facilitating large-scale distribution and increasing brand visibility.
  • Sample Product Packaging: Corrugated boxes are often used to package product sample sets for marketing campaigns. Their practical design and affordable cost make it easy for businesses to distribute trial products efficiently.
  • Event Gift Boxes: For large-scale events like trade shows, conferences, or product launches, corrugated boxes are used to package event giveaways. Their customizable designs help make a lasting impression and boost brand presence.
  • Packaging for Online Orders: These boxes are ideal for packaging online orders. Their lightweight structure and customizable design make them perfect for small individual shipments, reducing shipping costs and improving the customer experience.
  • Disposable Packaging for Advertising Campaigns: Corrugated boxes are frequently used in temporary or single-use advertising campaigns. Their low cost and flexible design options make them a fast and affordable solution for deploying marketing campaigns and promotions.

Your Trusted Partner in Premium Paper Packaging

Newlifepack (since 2008) is a Large-scale Manufacturer of Paper Packaging and Rigid Boxes based in Ho Chi Minh City, Vietnam.

We provide Comprehensive Packaging Solutions, design, printing, manufacturing of: Premium Product Boxes, Corporate Gift Boxes, Tet Gift Boxes, Mooncake Boxes, Corrugated Boxes, Folding Boxes, Anti-counterfeit Labels, POSM, and other products.

We are experts in surface effects: lamination, foil stamping, embossing, debossing, deep embossing, texture embossing, refraction embossing, sand UV coating, spot UV coating, metalized film laminating, effects on metalized film, die-cutting, and other effects.

Certifications achieved: ISO 9001:2015, ISO 14001:2015, GMI, G7, GSV, FSC, and SMETA.

Thank you for choosing to consult with us among many other packaging printing facilities. We are excited to have the opportunity to serve you!

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