4.0 Anti-Counterfeit Packaging (QRtrust)

Counterfeit, fake, and low-quality products pose a significant risk to both consumers and brands. To tackle this problem effectively, Newlifepack has developed QRtrust, a 4.0 Anti-Counterfeit Packaging Solution built on dynamic QR code and Blockchain technology. QRtrust ensures that counterfeit products never reach consumers, protecting both product integrity and brand reputation.

QRtrust Structure

QRtrust uses two QR codes to ensure robust security and anti-counterfeit protection:

• Traceability QR Code. Printed on the outside of the packaging, it allows consumers to trace the product’s origin.
• One-Time Authentication QR Code. Printed inside the packaging, this QR code features a unique ID, independent of other IDs, ensuring authenticity by confirming the product is genuine.

Benefits of QRtrust

1. For Consumers

1.1. Trace Product Origin via Traceability QR Code

Consumers can easily scan the traceability QR code on the packaging to view product details, including: Product name, images, manufacturing unit, production date, brand, serial number, and expiration date.

All information is instantly available through the QRtrust app or any standard QR code reader.

1.2. Identify Genuine vs Fake Products via One-Time Authentication QR Code

By scanning the one-time authentication QR code inside the packaging, consumers can confirm whether the product is genuine. The scanned data is instantly compared with encrypted information stored on the Blockchain, providing immediate feedback. If the product is counterfeit, the consumer can contact customer support for assistance according to the brand’s policy.

2. For Manufacturers

2.1. Product Transparency with Traceability QR Code

QRtrust’s traceability data is stored on the Blockchain, making it immutable and tamper-proof. Unlike physical anti-counterfeit labels that can be easily copied, QRtrust guarantees transparency and speed in tracing product origins.

2.2. Improved Management with One-Time Authentication QR Code

• Collect Consumer Data. Each time a consumer scans the one-time authentication QR code, the system updates the purchase history, helping manufacturers build profiles of customer preferences, locations, and purchase habits. This allows for more effective marketing and customer care.
• Manage Distribution Channels. Blockchain technology in QRtrust helps identify and resolve distribution channel conflicts quickly, providing better control over online and offline channels. Physical anti-counterfeit labels fail to offer this level of channel management.
• Streamline Production Management. QRtrust enables precise tracking of inventory, production, distribution, and sales, as each product is linked to a unique QR code. This reduces the risks of overproduction or counterfeit products entering the supply chain. Physical anti-counterfeit labels don’t offer such functionality.

Conclusion

QRtrust is an advanced solution that effectively protects both consumers and manufacturers from counterfeit and low-quality products. Thanks to Blockchain technology and dynamic QR codes, QRtrust not only ensures product authenticity but also provides valuable benefits in product management and distribution. It is a comprehensive solution that meets the modern need for anti-counterfeiting, safeguarding consumer trust and supporting sustainable brand growth.

Your Trusted Partner in Premium Paper Packaging

Newlifepack (since 2008) is a Large-scale Manufacturer of Paper Packaging and Rigid Boxes based in Ho Chi Minh City, Vietnam.

We provide Comprehensive Packaging Solutions, design, printing, manufacturing of: Premium Product Boxes, Corporate Gift Boxes, Tet Gift Boxes, Mooncake Boxes, Corrugated Boxes, Folding Boxes, Anti-counterfeit Labels, POSM, and other products.

We are experts in surface effects: lamination, foil stamping, embossing, debossing, deep embossing, texture embossing, refraction embossing, sand UV coating, spot UV coating, metalized film laminating, effects on metalized film, die-cutting, and other effects.

Certifications achieved: ISO 9001:2015, ISO 14001:2015, GMI, G7, GSV, FSC, and SMETA.

• Headquarters & Factory: 68 Tran Van Cham Street, Phuoc Vinh An Commune, Cu Chi District, Ho Chi Minh City, Vietnam
• Representative Office: 366 Tan Huong Street, Tan Quy Ward, Tan Phu District, Ho Chi Minh City, Vietnam
• Hotline: (+84) 828.44.9999 (Business Department)
• Phone: (+84) 28.3790.2768
• Email: box@newlifepack.com
• Website: https://newlifepack.com/
• Fanpage: https://www.facebook.com/newlifepack
• Youtube: https://www.youtube.com/@newlifepackofficial
• Zalo: https://zalo.me/0828449999

Thank you for choosing to consult with us among many other packaging printing facilities. We are excited to have the opportunity to serve you!